Item Coversheet



BOCC AGENDA ITEM

Item Title:Rebranding Project
Date:7/23/2018
Department:County Manager's Office
Background:

Nassau County hired Burdette Ketchum to create a distinct countywide identity/brand. This included creation of a new County seal for official documents and a new County logo that represents the County as a whole.

 

In order to get a better understanding of the County, representatives of Burdette Ketchum participated in a tour of the County to experience its places and residents. They also held interviews with various County officials to learn about the County's long-range objectives, as well as key stakeholders and influencers to gather insights and varying points of view. Their initial findings were presented to the Board of County Commissioners on May 14th. Burdette Ketchum presented the latest draft at the July 9, 2018 meeting. The Board requested this item be continued to the July 23, 2018 meeting for consideration.

Request:
Continue discussion regarding the Nassau County Rebranding Project.
Financial/Economic Impact to Future Years Budgeting Process or Effect on Citizens:
N/A
Action Requested and Recommendation:
Continue discussion regarding the Nassau County Rebranding Project.
Is this action consistent with the Nassau County Comprehensive Land Use Plan?
Funding Source:
N/A
Additional Information Needed for Contracts/Agreements (If Applicable)
Contract Number assigned by Contracts Management:
N/A
For non-governmental agencies, has the document been sent to the vendor for signature?
N/A
Does the document need to be recorded? If so, who will pay the recordation fee?
N/A
Are there any special mailing instructions? (Include contact name, address, deadline for submittal, how to mail such as express mail, FedEx, etc):
N/A
How many originals are needed?
N/A
ATTACHMENTS:
DescriptionUpload DateType
Rebranding Presentation7/5/2018Presentation